01 · Build
Custom platforms.
I design and build the software your business runs on: sites, directories, dashboards, and content systems. You own every line of it.
How much does a build cost?
Four tiers fit a build: the Blitz, $1,000 (one to three pages, built properly); the Sprint, $2,500 (a simple site, done right); the Relay, $5,000 to $10,000 (a custom CMS, an SEO engine, and work that runs itself); the Marathon, from $20,000 (the whole operation, systemized). Every price is fixed to the deliverable, never billed by the hour.
How long does a build take?
The Blitz takes 3 to 5 days; the Sprint 2 to 3 weeks; the Relay three phases over about 9 weeks; the Marathon six phases over about 12 weeks. A phased build is signed one phase at a time: half of that phase up front, half when it lands.
Custom platforms
The software your business runs on.
Custom software
Directories, marketplaces, dashboards, member systems, designed, built, and run end to end.
- Directories and marketplaces
- Dashboards and member systems
- Designed, built, and run end to end
You get a system you own outright
Custom platforms
The software your business runs on.
Custom CMS
Publishing systems shaped to your editorial workflow: structured content, roles, review queues, SEO plumbing. No plugin roulette.
- Structured content, not one big text box
- Roles and review queues
- SEO plumbing built in, no plugin roulette
You get edit any text or photo in place, on your own site
Custom platforms
The software your business runs on.
CRM & lead systems
Lead capture, routing, scoring, and follow-up automations, integrated with the tools you already use.
- Capture, route, score
- Follow-up that runs itself
- Wired to the tools you already use
You get leads, contacts and follow-ups in one place you own
Custom platforms
The software your business runs on.
Yours outright
Every build ends the same way. The code, the design, the content and the accounts are in your name, hosting and the domain are set up on accounts you own, and maintenance is included after launch before a care plan is ever discussed.
- Code, design, content, accounts
- Hosting and domain in your name
- Maintenance included after launch
The breakdown
What Build covers.
Custom software
Directories, marketplaces, dashboards, member systems, designed, built, and run end to end.
Custom CMS
Publishing systems shaped to your editorial workflow: structured content, roles, review queues, SEO plumbing. No plugin roulette.
CRM & lead systems
Lead capture, routing, scoring, and follow-up automations, integrated with the tools you already use.
From the portfolio
Built this way.
Oregon Counselors
A statewide mental-health directory I built, branded and run end to end: custom platform, custom CMS, provider CRM and lead pipeline, a sear…
Mandala Medicine & Wellness: a clinic site that knows what hurts
An integrative clinic on East Burnside, sixteen practitioners and eight services, moved off Wix onto its own engine in nine days. A guide th…
Rose Real Estate
Full business systemization for a Portland realtor: a rose-red brand system, a custom CMS with inline editing, CRM integration with nightly …
Grace Tarnasky Real Estate
A whole real-estate presence for an agent in The Dalles: her own brand and voice, a CMS she runs herself, and a trained assistant behind it.…
Which engagement fits
Every build has a published price.
| Tier | What it is | Price | Shape |
|---|---|---|---|
| Blitz | One to three pages, built properly | $1,000 | ~5-hour estimate · fixed price · one phase |
| Sprint | A simple site, done right | $2,500 | ~12.5-hour estimate · fixed price · one phase |
| Relay | A custom CMS, an SEO engine, and work that runs itself | $5,000 to $10,000 | 25 to 50-hour estimate · fixed price per phase · three phases |
| Marathon | The whole operation, systemized | from $20,000 | 100+ hour estimate · fixed price per phase · usually six phases |
Not sure which of the four this is? Fifteen minutes on a call sorts it, and you keep the plan either way.